Faster path to commercialisation

MVP Accelerator

Apply to the MVP Accelerator

An application, not a brief. The first thing we do is test the assumption your business rests on, so that is what the form asks for - and it means the first call starts somewhere useful instead of starting cold.

Who it is for

  • Founders with a product idea and a market they can describe, who have not built yet.
  • Founders with something built that did not work, who want the assumption tested before spending again.
  • Founders who arrive prepared - documentation, design concepts, wireframes - and want to start at Shape-It.
  • Operators inside a business with a product that needs to exist outside it.

What you are applying for

A place in the Accelerator, which runs in four stages - Idea Validation, Shape-It, Build-It and Market-It. Each ends with a decision rather than an invoice, and you can stop after any of them and keep everything produced. How it works, stage by stage.

What happens next

  1. We read it

    Every application, by someone who could take the build.

  2. A first call

    A conversation on what you are building and what you are unsure about. No deck required.

  3. A decision

    We either propose a starting stage and a scope, or tell you why not and what we would want to see first.

What we look at

The assumption

Whether you can state the one thing that has to be true, and whether a first release could test it.

The founder

Whether you know the problem first-hand, or are describing someone else's.

The scope

Whether a useful first version is reachable, or whether the idea only works fully built.

Fit

Whether what you need is what we actually do. Saying no early is part of the job.

Apply

Seven short fields. The last two are the ones we actually read first.

One or two sentences. Who it is for and what it does for them.
The thing that has to be true for the business to work. If it is wrong, finding out here is the cheapest it will ever be.

Would rather just talk? The contact form reaches the same people, and info@appcurate.com always works.